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How to Advertise

 

Introductory rate for all advertisers
who book before January 15!

Why should your business advertise with us?

Did you know that an AC Nielsen survey in 2001 found that there were 1.2 million dance-consumers in Sydney alone? Did you also know that these dance consumers spend on average about $1000 each year on dance services and products? Our research points to a multi-billion dollar dance market that remains virtually untapped!

Until now the wider dance market has had no single resource to regularly visit to get quality information, read entertaining articles, take advantage of special promotions and generally feel at ‘home’. Now that market has a home – Dancenetwork.com.au.

What makes us different is our strategic position on the Net. Online promotion is a highly effective way to advertise your business due to high levels of access in Australian homes.

 

‘12.8 million Australians have access to the Internet’  Source: The Sun-Herald 17/8/03

‘Around 56% of Australian consumers who browsed on line for products or services

went on to make a purchase’  Source: Nielsen Net Ratings 26/11/02

Our website therefore provides the ultimate meeting point between dance-related businesses and dance consumers.

Please contact advertisers@dancenetwork.com.au with any advertisement enquiry and for more information.

Take advantage of our PR

Our aim is to become the iconic web address for dancers and dance enthusiasts. To achieve this we have developed a comprehensive multi-media marketing campaign to get our name out there on the tip of people’s tongues! Expect to see our name in trade magazines, newspapers, online and radio.

Promotion Options

 

Website

We have a number of website advertising options depending on your budget, impact factor, and advertisement size. We are also available for a personal consultation to discuss your advertisement needs and determine which package would be most beneficial for your business. If your business has special marketing requirements we can develop customised solutions as well.

Our standard web advertisement options include:

Banner Ads 468 x 60 pixels

Mini Towers 180 x 120 pixels

Buttons 120 x 60 pixels


All advertisements can be posted in a ‘movie’ format such as FLASH or animated GIF, or in static format.

 

Direct Dance Marketing!

Monthly eNewsletter - eDN

eDN currently circulates to over 300 dance-related businesses (with flow-on email capacity) and over 1000 registered dance enthusiasts. We are continuously expanding these databases by promoting our newsletter service online and at dance events, shows, festivals, competitions and spectaculars.

HTML Dance Alert

We can provide dedicated HTML email communications to our commercial and public registrant databases. With comprehensive demographic information on our registrants, we can target your business message, even to specific dance-style enthusiasts!

SMS Alert

Recent research has shown the SMS text messaging has one the highest consumer impact factors. Approximately 80% of our public registrant database has a mobile phone contact, signifying your business can deliver its promotional message directly into dance consumers’ hands!

Need help designing or modifying your online ad?

Dancenetwork.com.au has a complete online advertisement design and production service. Whether you want to simply modify an existing graphic, or develop a multi-media ‘movie style’ animated banner campaign from scratch, we can help you. Contact advertisers@dancenetwork.com.au for more information.

Advertising Pricing Structure

Download our current advertising rate card here.

 

Take advantage of our introductory rate by
booking before January 15!

 

How to Book your Ad?

Please contact advertisers@dancenetwork.com.au with any advertisement enquiry and for more information.