Introductory
rate for all advertisers
who
book before January 15!
Why should your business
advertise with us?
Did you know that an AC Nielsen survey in 2001 found
that there were 1.2 million dance-consumers in Sydney
alone? Did you also know that these dance consumers
spend on average about $1000 each year on dance services
and products? Our research points to a multi-billion
dollar dance market that remains virtually untapped!
Until now the wider dance market has had no single
resource to regularly visit to get quality information,
read entertaining articles, take advantage of special
promotions and generally feel at ‘home’. Now that market
has a home – Dancenetwork.com.au.
What makes us different is our strategic position on
the Net. Online promotion is a highly effective way
to advertise your business due to high levels of access
in Australian homes.
‘12.8
million Australians have access to the Internet’
Source: The Sun-Herald 17/8/03
‘Around
56% of Australian consumers who browsed on line for
products or services
went
on to make a purchase’ Source: Nielsen Net
Ratings 26/11/02
Our website therefore provides the ultimate meeting
point between dance-related businesses and dance consumers.
Please contact advertisers@dancenetwork.com.au
with any advertisement enquiry and for more information.
Take advantage of
our PR
Our aim is to become the iconic web address for dancers
and dance enthusiasts. To achieve this we have developed
a comprehensive multi-media marketing campaign to get
our name out there on the tip of people’s tongues! Expect
to see our name in trade magazines, newspapers, online
and radio.
Promotion Options
Website
We have a number of website advertising options depending
on your budget, impact factor, and advertisement size.
We are also available for a personal consultation to
discuss your advertisement needs and determine which
package would be most beneficial for your business.
If your business has special marketing requirements
we can develop customised solutions as well.
Our standard web advertisement options include:
Banner Ads 468 x 60 pixels

Mini Towers 180 x 120 pixels

Buttons 120 x 60 pixels
All advertisements
can be posted in a ‘movie’ format such as FLASH or animated
GIF, or in static format.
Direct Dance Marketing!
Monthly eNewsletter - eDN
eDN currently
circulates to over 300 dance-related businesses (with
flow-on email capacity) and over 1000 registered dance
enthusiasts. We are continuously expanding these databases
by promoting our newsletter service online and at dance
events, shows, festivals, competitions and spectaculars.
HTML Dance Alert
We can provide dedicated HTML email communications
to our commercial and public registrant databases. With
comprehensive demographic information on our registrants,
we can target your business message, even to specific dance-style enthusiasts!
SMS Alert
Recent research has shown the SMS text messaging has
one the highest consumer impact factors. Approximately
80% of our public registrant database has a mobile phone
contact, signifying your business can deliver its promotional
message directly into dance consumers’ hands!
Need help designing
or modifying your online ad?
Dancenetwork.com.au has a complete online advertisement
design and production service. Whether you want to simply
modify an existing graphic, or develop a multi-media
‘movie style’ animated banner campaign from scratch,
we can help you. Contact advertisers@dancenetwork.com.au
for more information.
Advertising Pricing
Structure
Download our current advertising rate
card here.
Take
advantage of our introductory rate by
booking
before January 15!
How to Book your Ad?
Please contact advertisers@dancenetwork.com.au
with any advertisement enquiry and for more information.
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